Selling

Home Preparation
Professional HD Photography and Video
Marketing
Offer and Negotiation Strategy
Home Preparation

  • Your home should look its best from the curb to the backyard, and everything in-between.
  • Between elbow grease, staging, and some of the most efficient vendors around, we will make your home shine!
  • Buyers are more likely to perceive an organized and polished home more favorably than one that hasn’t been attended to. This can result in a higher sales price!
  • See my Staging page for additional information and more examples.
Professional HD Photography and Video
  • 95% of homebuyers are shopping online. The best way to get them to visit your home is through great photography.
  • HD Photography can be more expensive than even professional photography, but the difference is monumental.
  • Drone photography and video will be included when warranted.
  • Photography and video by HD Estates, Seattle’s #1 real estate photography company.
Marketing
  • Full color house flyer available at the yard sign and in the home.
  • Just Listed postcards sent to neighbors and/or move-up buyers.
  • Special feature cards placed throughout your home pointing out your homes best (and sometimes secret!) features.
  • Home Book available for in-home viewers.
  • Property photos, description, and facts will be uploaded to the NWMLS and accessed by real estate practitioners and potential buyers throughout Western Washington and beyond.
  • Your listing will be syndicated out to hundreds of real estate search sites throughout the country and the world including Zillow, Redfin, REALTOR.com, and FrontDoor.
  • Your property will be advertised on my Facebook and Instagram channels.
  • Your property will be presented to Coldwell Banker agents throughout the area.
  • A special brokers open (open house for real estate brokers) will be held.
  • As timing allows, your property will be included in my monthly marketing content that goes to my network of past clients, personal and business contacts.
  • Open houses will be scheduled and advertised on the MLS and social media.
Offer and Negotiation Strategy

  • I provide transparent offer evaluation and clear response options with your end goals in mind.
  • My corporate background and positive problem-solving nature makes me a strong negotiator.
  • Stats Matter – Over the course of my career (and what is available in the MLS), my listings have sold for an average of 100.41% of list price. That includes everything back to 2000.